HOIA
"HOIA" Deep Hydrating Facial Tonic with Yarrow
"HOIA" Deep Hydrating Facial Tonic with Yarrow
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AWARD-WINNER: Bronze winner of the Global Beauty awards 2023.
This rejuvenating facial tonic, intended for both face and body, is carefully crafted on the island of Saaremaa using distilled hydrosols of organic yarrow, rose, and rosemary. A truly Baltic blend that includes hyaluronic acid, aloe, and a unique extract from Saaremaa's native seaweed, this elixir works in harmony to provide:
- Effective hydration for the skin
- Reduction in the appearance of fine lines
- Enhancement of skin elasticity
- Improvement in complexion
Recommended Usage: Spray directly onto the face or body, ideally after removing makeup and before applying cream or oil. The tonic can also be used as a makeup setting spray. It comes in a beautiful 50 ml glass bottle equipped with a sprayer.
Ingredients: *Rosa Damascena Flower Distillate water, *Achillea Millefolium Distillate water, *Rosmarinus Officinalis Distillate water, Glycerin, Aqua, Sodium Hyaluronate, *Aloe Barbadensis Leaf Juice Powder, *Furcellaria Lumbricalis Extract, Sodium Levulinate, Sodium Anisate, Lactic Acid. (*Indicates ingredients from organic farming.)
Storage: Store in a cool, dry place, away from direct sunlight.
Quantity: 50 ml
Not just a product, but a commitment to natural and sustainable beauty. Each purchase not only ensures access to 100% effective, animal-friendly products, handcrafted with love in Saaremaa, but also contributes to better living conditions and enhanced education in deprived Ghanaian communities.
Nature's Bounty: HOIA's Sustainable Ingredients and Philanthropic Drive
HOIA homespa products are a testament to 100% natural, untested on animals, and conscientiously created by human hands nestled amongst the stones and junipers of Saaremaa, Estonia. The brand places a strong emphasis on the quality and quantity of its ingredients, ensuring they are free from harmful substances like parabens, silicones, alcohol, and fillers.
Their products are brimming with organic, unrefined shea butter, which is meticulously handcrafted by women in Ghana. These women receive fair pay for their labor, meaning every HOIA purchase indirectly contributes to improving the living conditions and education of deprived communities in Ghana. Sustainability is at the forefront of HOIA's operations, as they champion environmentally-friendly production methods and incorporate locally sourced ingredients such as juniper berries, tundra oil, and hemp seed oil from Saaremaa itself.
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Hand-made in Ösel
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100% natural
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Cruelty-free
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Sustainable
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Palm oil & paraben free
The Heart of HOIA: A Tale of Passion, Perseverance and Love for Nature
The journey of HOIA began with Triinu Karolin, the brand’s founder. As she was expecting her first child, she became more conscious of the substances she consumed and the products her skin came into contact with. She realized that finding pure products was an uphill battle. This prompted her to explore the realm of natural cosmetics and create her first body scrub. The success of her initial trials led to the creation of the HOIA brand.
The name, HOIA (translated: to hold, to keep), represents the brand's core principles: to protect oneself, the environment, nature, and one's neighbor. The brand’s mystical connection with nature is symbolized by the tree, a symbol that came even before Triinu discovered the mysterious Hoia Baciu forest in Romania.
HOIA embodies a simple philosophy: to protect oneself, the environment, nature, and one's neighbor. Every product we create, every choice we make aligns with this guiding principle.